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PCC Lecture 1. Introduction to CopywritingLecture1.1
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PCC Lecture 2. Copywriting – A.I.D.A Marketing Formula – Part 1Lecture1.2
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PCC Lecture 3. Deal with Potential Prospect ObjectionsLecture1.3
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PCC Lecture 4. Effective Salesletter Creates Hope and UrgencyLecture1.4
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PCC Lecture 5 : Notes for Section 1Lecture1.5
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PCC Section 2 – Research and Targeting Your MessageLecture1.6
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PCC Lecture 6. Know Who You Are Writing Your Sales Copy For!Lecture1.7
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PCC Lecture 7. Know Your Target AudienceLecture1.8
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PCC Lecture 8. Over-coming ObjectionsLecture1.9
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PCC Lecture 9. Where to Research ?Lecture1.10
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PCC Lecture 10 : Notes for Research and TargetingLecture1.11
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PCC Section 3: Sales Page ConstructionLecture1.12
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PCC Lecture 11 – Focusing on the Main Benefits in Your HeadlinesLecture1.13
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PCC Lecture 12 : Headlines Strategies and Case ScenariosLecture1.14
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PCC Lecture 13 : The TrailLecture1.15
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PCC Lecture 14 : Adding a Guarantee to Seal the DealLecture1.16
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PCC Lecture 15 : Sales Page Construction Lecture NotesLecture1.17
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PCC Lecture 16 : Part 1 – The Power of PersuasionLecture1.18
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PCC Lecture 17 : Focusing on the Pain or Problems of Your ReadersLecture1.19
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PCC Lecture 18 : Scarcity and Urgency as The Call for ActionLecture1.20
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PCC Lecture 19 : Building a Yes Frame of MindLecture1.21
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PCC Module 4Lecture1.22
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PCC Lecture 20 : The Power of Persuasion Lecture NotesLecture1.23
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PCC Lecture 21 : Part 1 – SWIPE for SuccessLecture1.24
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PCC Lecture 22 : What To Save In Your Swipe FileLecture1.25
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PCC Lecture 23 : Concluding – Swipe For SuccessLecture1.26
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PCC Lecture 24 : Swipe for Success Lecture NotesLecture1.27
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PCC Lecture 25 : Conclusion – The Mistakes You Should AvoidLecture1.28
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